Turning Point USA Names Gabby Barrett in Alternative Super Bowl Halftime Show Lineup

Turning Point USA has also announced that country star Gabby Barrett will be the performer in its alternative Super Bowl halftime performance. The event is referred to as the All -American Halftime Show and is going to be broadcasted on February 8 at the same time as the official halftime performance on NFL.

According to the nonprofit, Barrett is going to be playing alongside Kid Rock, Lee Brice, and Brantley Gilbert. The show also provides viewers with another form of entertainment alternative to the main halftime show of NFL.

Turning Point USA Alternative halftime show announcement

The organization argues that the All-American Halftime Show is a show that glorifies faith, family, and patriotism. The airing will occur on a number of digital and TV channels, and the country will have access to it at the halftime position.

The introduction of Barrett is the addition of a famous contemporary country music artist to the line-up. Her fame came following American idol and she has won numerous awards and chart topping hits.

Background of Super Bowl Half Time Show

The news is announced during the conversations on the official halftime performance of the Super Bowl this year. The NFL invited international celebrity Bad Bunny as the main performer, which provoked both positive and negative responses among both cultural and political audiences.

The other broadcast by Turning Point USA is an indication of a trend of counter-programming during prime time events on television. It provides viewers with an option of entertainment at one of the most-viewed events in America.

Super Bowl LX Entertainment Landscape

Super Bowl LX is broadcast on the 8th of February on a national level and is accompanied by the final match and half-time program. In the case of the All-American Halftime Show, Turning Point USA is targeting audiences that like country-and-rock-style presentation of music that can run parallel with the regular broadcast of NFL.

Share On:
Facebook
X
LinkedIn
Picture of Ivan Bell

Ivan Bell

Ivan Bell is an Editor at CIOThink, specializing in enterprise leadership, CIO strategy, and large-scale digital transformation across global industries.
Related Posts